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Bobby Ruiz is Nominated for a Los Angeles Beverly Arts (LABA) Icon Award


Bobby Ruiz of Tribal Streetwear, an international clothing brand.


Los Angeles, California, USA. 23rd February, 2022. Bobby Ruiz, CEO of Tribal Streetwear Inc., has been nominated for Los Angeles Beverly Arts (LABA) Icon Award. Ruiz developed an early interest in Southern California Lifestyle and Culture which eventually transpired into a degree in Mexican American Studies, and an international clothing brand that has landed him in five continents. Tribal Streetwear was started in 1989 by Bobby and his brother Joe, who drew their inspiration from what surrounded them, skateboarding, car culture, tattoos, and music. Through the years, Ruiz has worked with hundreds of creatives and many well-known recording artists including Cypress Hill, POD, Linkin Park, Korn, Limp Bizkit, The Beastie Boys, Run DMC, and others.


In addition to building a successful clothing brand, Ruiz has worked as a curator of art shows in San Diego, Tokyo, New York, Melbourne Australia, and Los Angeles. He has also curated car shows and cultural events. Tribal Streetwear has been a proud sponsor of Chicano Park Day in San Diego for 24 years. Over the last 30 years, Ruiz has established a strong network of business professionals, graffiti artists, street artists, DJs, dancers, tattooers, skateboarders, car builders, and clubs. Ruiz and his wife have three children and reside in Escondido, California. Ruiz enjoys spending time with his family, traveling, and working on his car collection. He is very proud of his San Diego and Chicano roots and the opportunities he has had to represent them globally.

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